Tessa Knowledge
Digital Asset Management Brainfood
Expertise, news and trends around digital asset management, product information management and e-commerce.
DAM for Manufacturers: Manage Product Images & Assets
Product images, videos, data sheets, and brand assets grow with every new product. A DAM helps you as a manufacturer manage media centrally, link it to products, control approvals and usage rights, and distribute content efficiently to retail and sales.
How to use AI for faster and better creative processes in Adobe
Small mistakes, tight deadlines, and the usual file chaos pressure. Sound familiar? With TESSA DAM, AI-powered image search, and direct Photoshop integration, you can leave all that behind. You'll find what you need faster, edit more directly, and return assets cleanly to the DAM. That's exactly how creative work should work today.
How AI advances your DAM: TESSA’s Integration with AI
AI is everywhere. But in digital asset management (DAM), it's not the hype that counts, but what really helps you in your everyday work. TESSA focuses on clear, practical AI features that make your processes noticeably more efficient. From smart object recognition to automatic cropping. Here you can find out how it works and what approach we take at EIKONA Media.
Lamy and TESSA BrandHub: A success story for modern media management
In this article, we show you how Lamy uses TESSA BrandHub to overcome the challenges of global media management for B2B partners and offer them a user-friendly, efficient solution worldwide.
How to create a business case: Here's how!
In this detailed guide, you will learn step by step how to develop a convincing business case, how it differs from a business plan & Co., and how you can prove that the investment will pay off.
What Does a DAM Cost? Costs, Cost Factors, and Savings Potential at a Glance
A DAM is more than just a storage location for images and files. It helps you access all your assets quickly and securely, saves time and money, and even boosts your revenue. Find out what a DAM costs, which factors influence the price, and how the investment pays off for you in the long run.
Product Content Management: The role of PIM & DAM
Efficient product content management (PCM) ensures consistent product information on all channels. Find out how DAM and PIM work together to manage data centrally, optimize processes and create a consistent brand experience - with practical tips and current trends.