Tessa Blog
Digital Asset Management Brainfood
Expertise, news and trends around digital asset management, product information management and e-commerce.
Latest post
Product data in SMEs: From operational effort to strategic success factor
Modern shops and marketplaces are quick to set up – but the real leverage lies deeper. Only structured product data makes digital sales scalable and successful. Learn how structured information enables efficiency, growth, and consistency, and how you can turn established structures into strategic strength.
The role of product information management systems in e-commerce
How do you efficiently and optimally get your products into your webshop? With a Product Information Management (PIM) system, you can enrich data specifically for e-commerce and SEO. And how do you manage product images? Discover how a PIM system can support you in this process!
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6 min